期刊名称:Annals of Dunărea de Jos University. Fascicle I : Economics and Applied Informatics
印刷版ISSN:1584-0409
出版年度:2013
期号:3
出版社:Dunarea de Jos University of Galati
摘要:The paper follows two main objectives: to understand farmers' perception and image of social services and to identify communication levers in order to improve the perceived image of social farming. Orientations in terms of communication are product-focused and aim at enhancing the reputation of social farming consequently with impact on rural development. This paper conducted a questionnaire survey of Romanian farmers' perception toward social agricultural. The empirical study indicated that farmers shown different awareness to social farming
关键词:Social farming; Social agricultural; ; Agricultural cooperatives; Social ; economy