期刊名称:International Review of Management and Business Research
印刷版ISSN:2307-5953
电子版ISSN:2306-9007
出版年度:2014
卷号:3
期号:3Part 4
页码:1790-1796
出版社:Academy of IRMBR
摘要:Agro-food industry has great relevance in Italy. However few studies have analyzed factors affecting global competitiveness of small and medium agro-food firms. At the aim to fill this literature gap we investigate factors supporting the Made in Italy in the world. The paper presents a qualitative analysis realized through some semi-structured questionnaire and a case study. We evidenced that innovation and internationalization affect competitiveness of Italian agro-food firms in the world. This paper offers a new perspective on agro-food firms strategies to compete globally.