首页    期刊浏览 2025年02月28日 星期五
登录注册

文章基本信息

  • 标题:MAKING OPTIMAL DECISIONS OF ASSEMBLY PRODUCTS IN SUPPLY CHAIN
  • 本地全文:下载
  • 作者:LUO YONG ; CHEN SHUWEI
  • 期刊名称:JOURNAL OF OPTIMIZATION IN INDUSTRIAL ENGINEERING (JOURNAL OF INDUSTRIAL ENGINEERING)
  • 印刷版ISSN:2251-9904
  • 出版年度:2011
  • 卷号:4
  • 期号:2
  • 页码:1-7
  • 语种:English
  • 出版社:ISLAMIC AZAD UNIVERSITY, QAZVIN BRANCH
  • 摘要:

    The strategic pricing decisions of assembly products in assembly products supply chain are studied in this paper. Firstly, a two-stage assembly products supply chain model is developed. By building Nash game model, the Nash equilibrium solution of pricing strategy of supplier and assemblers is obtained. Next, a union decision model is built to analyze the optimal combination pricing strategy of assembly products, and the relationship between the optimal strategies is established. The law of the changing in combination pricing strategy, assemblers’ profits and supplier’s profit along with the variety of some characteristics has been investigated by using numerical simulation. The results are consistent with economics principles.

  • 关键词:SUPPLY CHAIN MANAGEMENT; GAME THEORY; NASH EQUILIBRIUM; ASSEMBLY PRODUCTS
国家哲学社会科学文献中心版权所有