文章基本信息

标题：DEVELOPMENT STRATEGIES OF VALCEA’S TOURISM
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作者：Popescu, Marin ; Grigorescu, Sorin
期刊名称：Theoretical and Applied Economics
印刷版ISSN：1841-8678
电子版ISSN：1844-0029
出版年度：2007
卷号：6(511)(supplement)(vol2)
期号：6(511)(supplement)(vol2)
页码：49-56
出版社：Asociatia Generala a Economistilor din Romania - AGER
摘要：Although present times seem pretty bad, forecasts show that Romanian tourism is very much entitled to have one of the most dynamic developments in all Europe, having possible resources to represent a 7-per cent contribution in Romania’s GDP, too. In this respect, the creation of the country brand can significantly support the development of Valcea’s tourism, but the latter cannot exist without long-term strategies, which are meant to ensure its competitiveness at domestic and foreign level.
关键词：potential; development; diversification; re-launch; competitiveness.