出版社:Academy of Economic Studies - Bucharest, Romania
摘要:The ability to redefine inter-firm relationships and processes, internet-enabled and other Business to Business (B2B) mechanisms facilitate the integration and management of inter- or intra-organisational business processes that produce value for customers. B2B e-commerce in supply chain management (SCM) becomes more important due to its performance implications. Process integration involves upstream and downstream coordination with supply chain partners. In these interactions, supply chain B2B e-commerce helps minimize complexity and increase flexibility while enhancing a higher degree of communication and operational efficiency.
关键词:Supply chain management; Business to Business marketing; Electronic commerce; Globalization.