Bernard Guerin has conducted an insightful and constructive criticism of the current state of social representations research, and pointed to future directions, emphasizing the importance of resource exchange and power process. While agreeing with his general point, this paper attempts to situate Guerin's discussion within the metatheoretical structure concerning the questions about superstructure versus base, intended versus unintended consequences of social action, and metaphysics of social representation. The paper emphasizes the importance of examining the interplay between social representation and resource exchange, and joins Guerin in a call to explore creative methods for studying its dynamics.