文章基本信息

标题：PENGARUH KUALITAS PELAYANAN, KEPERCAYAAN DAN NILAI NASABAH TERHADAP KEPUASAN NASABAH
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作者：Ni Putu Lenny Pratiwi ; Ni Ketut Seminari
期刊名称：E-Jurnal Manajemen Universitas Udayana
印刷版ISSN：2302-8912
出版年度：2015
卷号：4
期号：5
语种：English
出版社：Jurusan Manajemen Fakultas Ekonomi Universitas Udayana
摘要：Creating customer satisfaction, especially customers, cooperatives should be able to meet the wishes of the customer. Factors that affect customer satisfaction is service quality , trust and customer value . This study aims to investigate the influence of service quality , trust and customer value partially on customer satisfaction. Respondents in this study is the chairman of the cooperative and 98 clients , with non- probability sampling technique is purposive sampling . The data analysis technique used is the technique of multiple linear regression analysis . The results obtained by analysis of the conclusion that the partial test results can be known service quality , trust and customer value and significant positive effect on customer satisfaction on Credit Unions Dauh Ayu Denpasar .
关键词：quality of service , trust , customer value and satisfaction