文章基本信息

标题：Price Relationship with the Other Component of the Marketing Mix in Service Sector
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作者：Bogdan Georgescu
期刊名称：International Journal of Economic Practices and Theories
印刷版ISSN：2247-7225
出版年度：2015
卷号：5
期号：1
页码：45-50
语种：English
出版社：International Journal of Economic Practices and Theories
摘要：In the current period the role of services in modern economies have begun to play an important role, which is why in the literature were treated increasingly often. The economic component "price" or "tariff" is an essential and decisive factor for any organization considering that in terms of price, establishing its size, companies gain or not profit. Implement a strategy of price more or less optimal will affect the entire activity of the company producing or providing in our case.
关键词：Marketing;Services; price; tariff; marketing;M3