文章基本信息

标题：A Study on SWOT Analysis’s Application in Privately-Owned Kindergarten
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作者：Jing LEI
期刊名称：Canadian Social Science
印刷版ISSN：1712-8056
电子版ISSN：1923-6697
出版年度：2015
卷号：11
期号：6
页码：164-168
DOI：10.3968/7190
语种：English
出版社：Canadian Academy of Oriental and Occidental Culture
摘要：SWOT analysis is a method widely used in analyzing the internal and external environments of organization in enterprise management. From the perspective of educational management, this article discusses the theoretical basis of applying SWOT analysis in private kindergartens and the feasibility of its application; by case studies, this article explores the scope, procedure, function and issues need to be addressed of SWOT analysis, reveals the position and role of SWOT analysis in private kindergarten management, and explores a new idea and method for private kindergarten management.
关键词：SWOT analysis; Private kindergarten management; Educational management