文章基本信息

标题：競争優位の確立に向けた知的財産権戦略
本地全文：下载
作者：西嶋修 ; 冨澤治
期刊名称：映像情報メディア学会誌
印刷版ISSN：1342-6907
电子版ISSN：1881-6908
出版年度：2011
卷号：65
期号：4
页码：540-549
DOI：10.3169/itej.65.540
出版社：The Institute of Image Information and Television Engineers
摘要：Intellectual property, clearly, is a major component for any company's competitive advantage in the 21st century. We can see many industries where intellectual property played important roles in aiding competitive advantage in the past. However, recognizing IPR importance is not sufficient. For example, the Japanese electronics industry lost its leadership in the DRAM and DVD business despite having strong technology superiority in terms of IPR. This paper deals with patents that are important components of intellectual property; specifically, this paper tries to define the competitive advantage of technology utilizing the two-dimensional framework of IPR exclusiveness and product life cycle.
关键词：技術経営;知的財産権;競争優位;特許