文章基本信息

标题：Canvas da Tecnologia Social: metodologia para criação de projetos
本地全文：下载
作者：Carlos Cesar Garcia Freitas ; Daniele Alves Camargo Vencio ; Flaviane Pelloso Molina Freitas 等
期刊名称：Research, Society and Development
电子版ISSN：2525-3409
出版年度：2022
卷号：11
期号：12
页码：1-14
DOI：10.33448/rsd-v11i12.34797
语种：English
出版社：Grupo de Pesquisa Metodologias em Ensino e Aprendizagem em Ciências
摘要：Brazil has several social problems and Social Technology (TS) is an alternative for the construction and implementation of solutions that aim to reduce inequalities and improve the quality of life of communities. However, it lacks adequate methodologies that can guide its creation process. Thus, this article presents a project modeling tool for use in the creation of TS, developed based on the Business Model Canvas. For this, a descriptive research was developed, with a qualitative approach through narrative bibliographic analysis. As a result of the study, the Canvas of Social Technology is presented, whose differential is the attendance to the aspects of ownership, participation and learning of people involved in the projects. Its design is structured in four groups of elements that aim to answer key questions involved in the creation of a project, namely: how (need, problem solving, partnerships and measurement of results), what (value proposition), by whom (co-responsible, participation, channels and ownership) and how much (spending and funding).
关键词：Canvas;Social canvas;Social technology;Social technology canvas.