文章基本信息

标题：The Influence of Small-Scale Sporting Events on Participants' Intentions to Recommend the Host City
本地全文：下载
作者：Fernández-Martínez, Antonio ; Cabello-Manrique, David ; Roca-Cruz, Antonio Francisco 等
期刊名称：Sustainability
印刷版ISSN：2071-1050
出版年度：2022
卷号：14
期号：13
页码：1-15
DOI：10.3390/su14137549
语种：English
出版社：MDPI, Open Access Journal
摘要：Tourism, including sports tourism, is an important driver of social and economic development. Sports tourism events, and small-scale sporting events in particular, are a powerful resource for promoting tourism in the host city, as a viable way of developing sustainable tourism in the local community. This study aims to analyse the impact of functional quality, outcome quality, satisfaction, and perceived value on intentions to recommend the host city among participants in a small-scale sporting event. A total of 866 runners in a 21-km recreational race participated in this study. A multi-item scale was used and a confirmatory factor analysis of the model was carried out, and the presence of gender differences in the relationships was ascertained using a multigroup analysis. The results revealed a direct effect of functional quality and satisfaction, and an indirect effect of outcome quality and value on intentions to recommend the city. Intention to recommend the city and functional quality showed differences between males and females. In conclusion, managing quality is a key strategy in encouraging participants in small-scale sporting events to recommend the host city.
关键词：small-scale sporting events; running involvement; recommending the destination; quality; satisfaction