文章基本信息

标题：The Effect of Promotional Strategies Through Social Media Marketing on Sales Volume of Micro Small and Medium Enterprises Post-Covid-19 Pandemic
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作者：Arasy Alimudin ; Achmad Zakki Falani ; Alexander Machicky Mayestino 等
期刊名称：IJEBD (International Journal of Entrepreneurship and Business Development)
印刷版ISSN：2597-4750
电子版ISSN：2597-4785
出版年度：2022
卷号：5
期号：4
页码：806-816
DOI：10.29138/ijebd.v5i4.1934
语种：English
出版社：LPPM of Narotama University Surabaya
摘要：The purpose of this study was to determine and analyze the effect of advertising promotion strategies and sales promotions through social media marketing on the sales volume of small and medium enterprises after the Covid 19 pandemic.