文章基本信息

标题：Significance of Product Purchase unaffected by Place of Business
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作者：Veronika Nugraheni Sri Lestari ; Erdo Nor Yagya ; Dwi Cahyono 等
期刊名称：IJEBD (International Journal of Entrepreneurship and Business Development)
印刷版ISSN：2597-4750
电子版ISSN：2597-4785
出版年度：2022
卷号：5
期号：1
页码：56-62
DOI：10.29138/ijebd.v5i1.1580
语种：English
出版社：LPPM of Narotama University Surabaya
摘要：This study aimed to determine factors influencing consumers’ decision to buy products and prove whether the place of business is an important factor for consumers to decide to buy products. The variables used in this study were 1) price, location and social media, 2) product quality, price, location and social media.