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  • 标题:Exploration of social cues in technology-mediated science communication: a multidiscipline analysis on ‘Ask Me Anything (AMA)’ sessions in Reddit r/science
  • 本地全文:下载
  • 作者:Ying Tang ; Jessica M. Abbazio ; Khe Foon Hew
  • 期刊名称:Journal of Science Communication
  • 印刷版ISSN:1824-2049
  • 电子版ISSN:1824-2049
  • 出版年度:2021
  • 卷号:20
  • DOI:10.22323/2.20070204
  • 语种:English
  • 出版社:International School for Advanced Studies
  • 摘要:Social cues are used to facilitate online science communication, yet little is known about how they may play a role in online public engagement with science sites. This mixed-method study investigates r/science Ask Me Anything (AMA) sessions on Reddit through content analysis and an online survey to identify the types and variations of social cues manifested in six r/science AMAs across varying disciplines. The study's contributions are twofold. One is to investigate social cue uses in online science communication; the other is to develop a coding scheme for social cues that incorporates both positive and negative social cues in the analysis.
  • 关键词:Public engagement with science and technology;Public understanding of science and technology
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