文章基本信息

标题：Research on the Trust Mechanism of Individual Consumers in Rural Financial Markets Based on the Dynamic CGE Model
本地全文：下载
作者：Fang Lin ; Wenxiang Chen
期刊名称：Scientific Programming
印刷版ISSN：1058-9244
出版年度：2022
卷号：2022
DOI：10.1155/2022/2167874
语种：English
出版社：Hindawi Publishing Corporation
摘要：In order to obtain the complete equilibrium state of rural financial market and ensure the stable development of rural financial consumer market, this paper introduces CGE model and analyzes the dynamic trust mechanism of individual consumers in rural financial market. In this paper, the single variable evolutionary fuzzy clustering algorithm is used to analyze the orthogonal eigenvector solutions of individual consumers; the big data of individual consumers under the mode of perceived trust is automatically clustered, so as to obtain the fuzzy analogy function of individual consumers in the rural financial market; and finally the prediction value of consumer trust is obtained. The results show that trust, customer satisfaction, and service quality are positively correlated. Under the same sample expectation constraints, the dynamic CGE model is more robust, and the individual consumer trust mechanism of rural financial market in the study area has higher advantages.