摘要:The development of social economy and Internet information technology has made the development of the sharing economy relatively rapid. This article aims to study how to promote the sharing economy based on neural networks to play a role in new business models. This article proposes that the sharing economy and the new business model are inseparable. It also discusses how to analyze the relationship between the sharing economy and the new business model based on the BP neural network. With the development of the economy and society, new economic development models have developed, and the sharing economy model has risen. The sharing economy model has brought an impact to the traditional economic development model, affecting the business model. The results show that with the development of society and enterprises, the development of the sharing economy is getting faster and faster. Today, some sharing economy companies are bound to face various obstacles in the process of copying other business models and development. Sharing economy enterprises have made various adjustments and responses to various problems, but they have not found a better model to adapt to the modern social market and environment. Therefore, the business model of the sharing economy requires further analysis and investigation.