文章基本信息

标题：The Tourist Harassment Based on the Marketing
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作者：Ji Wen , Yina Li
期刊名称：American Journal of Industrial and Business Management
印刷版ISSN：2164-5167
电子版ISSN：2164-5175
出版年度：2015
卷号：05
期号：03
页码：110-113
DOI：10.4236/ajibm.2015.53012
语种：English
出版社：Scientific Research Publishing
摘要：The marketing innovation includes not only the innovation of production quality, but also the innovation of service. According to the foreign literatures and the past solution of tourist harassment, this paper emphasizes the importance of tourist harassment. “No harassment” can be a bright spot of destination marketing. The purpose of this paper is to propose a new and novel solution for destination marketing in a different prospect. The situation without production innovation can be promoted by the idea of traveling with no harassment.
关键词：Marketing; Tourist; Harassment; Tourist Destination