文章基本信息

标题：Development of Bumiputera Communicated Identity Index for Malaysian Statutory Bodies
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作者：Roshima Said ; Corina Joseph ; Noor Zahirah Mohd.Sidek 等
期刊名称：International Journal of Academic Research in Business and Social Sciences
电子版ISSN：2222-6990
出版年度：2018
卷号：8
期号：3
页码：195-206
DOI：10.6007/IJARBSS/v8-i3/3914
语种：English
出版社：Human Resource Management Academic Research Society
摘要：This paper aims to explain the development of the Bumiputera Communicated Identity Index for Malaysian statutory bodies. The final 16 themes consist of 213 items have been developed in the instrument. The Bumiputera Communicated Identity Index will serve as the evaluation tool for Malaysian statutory bodies to identify themselves as the agencies that are actively improving the socio-economic status of Bumiputera community by promoting participation with stakeholders and citizens, which could be done via website. The Bumiputera Communicated Identity Index hopefully can be used to reduce the differences between public and private sectors. Transparency and accountability will be simultaneously improved.