期刊名称:International Journal of Academic Research in Business and Social Sciences
电子版ISSN:2222-6990
出版年度:2018
卷号:8
期号:11
页码:138-150
DOI:10.6007/IJARBSS/v8-i11/4890
语种:English
出版社:Human Resource Management Academic Research Society
摘要:This paper aims to examine relationship of intention behaviour, subjective norms and perceived behavioural control in Theory of Planned Behavior (TPB) perspective. The study adopted a survey to collect data among 400 HEI students. The findings show that there is a significant relationship between intention behavior and perceived behavior control with selection to IPT, while subjective norm have no significant relationship. Apart from that, this study confirm that intention behaviour and perceived behavior control contribute strong predictor to young people decision in selection of HEI. This study contributes new idea of TPB perspective and young people decision in selection of HEI.