文章基本信息

标题：Advocating Contemporary Traditional Indigenous Semai Music through an Exploration of Youth Interest
本地全文：下载
作者：Clare Suet Ching Chan ; Zaharul Lailiddin Saidon
期刊名称：International Journal of Academic Research in Business and Social Sciences
电子版ISSN：2222-6990
出版年度：2017
卷号：7
期号：7
页码：440-449
DOI：10.6007/IJARBSS/v7-i7/3114
语种：English
出版社：Human Resource Management Academic Research Society
摘要：The traditional music of the Semai known as Sewang is losing its interest among the Orang Asli communities due to change in livelihood, religious conversion, and interest of youth in popular music and culture. This research aims to rejuvenate Semai musical heritage by exploring how the interest of the Semai youth in popular music can be integrated with traditional Sewang songs as an approach to musical sustainability. The objective of this research is to advocate the development of contemporary traditional Semai music by merging traditional elements into popular music styles. The new works will be performed and transcribed into a musical score, and recorded and produced as an online digital recording that has potential for commercialisation. This research will utilise an applied approach in which researchers act as advocators in nurturing a bottom-up development of contemporary traditional Semai songs. We argue that in order for Semai traditional music and songs to be sustainable, it needs to be relevant and of interest to the Semai youth. We hope to provide the Semai with creative ideas, musical and entrepreunership skills to develop and produce their own contemporary traditional works in future.