文章基本信息

标题：Which Person Walks Into a Bar? A Typology of Globally Spread Humor on Twitter
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作者：Asaf Nissenbaum ; David Freud
期刊名称：International Journal of Communication
印刷版ISSN：1932-8036
出版年度：2021
卷号：15
语种：English
出版社：USC Annenberg Center
摘要：Our study examines user-generated global humor through an analysis of comic items spread on Twitter. By addressing the inherent conflict between the locality of humor and the globalizing digital participatory sphere, we aim to uncover the features of global user-generated humor. A long-term sample of humor keywords in multiple languages, including more than 250 million tweets, was processed and filtered to locate items reaching global audiences (N = 734), which were then analyzed quantitatively and qualitatively (a subset of 143). We found that such items focused on “the universal” rather than on a multicultural exchange. Additionally, the comic failures featured in the sample were outlined, ranging from the personal and concrete to the societal and . These findings portray digital global humor as a liminal space existing everywhere and nowhere at once and as balancing individual failures through collective laughter while presenting ambiguous subversive messages.
关键词：humor;failure;digital culture;globalization;localization