文章基本信息

标题：Role model and entrepreneurial intention of small business owners in Nigeria
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作者：Rita Omon Akhidue Ogogo ; Mary Shadrach Omofowa ; Chijioke Nwachukwu 等
期刊名称：Laplage em Revista
电子版ISSN：2446-6220
出版年度：2021
卷号：7
期号：3D
DOI：10.24115/S2446-6220202173D1717p.273-281
语种：English
出版社：Universidade Federal de São Carlos - UFSCar/Sorocaba
摘要：The study aims to explore the impact of role models on the entrepreneurial intentions (EI) of small business owners in Nigeria. Specifically, the impact of the gender role model, the education role model, and the age role model on entrepreneurial intention. The authors have surveyed selected small business owners in Edo State Nigeria. The study uses regression analysis to analyze data collected from 120 business owners. The result suggests that gender role model has a significant effect on entrepreneurial intentions. The education role model has a significant effect on EI. Furthermore, age role model significantly influences entrepreneurial intentions. Authors, therefore, have concluded that perceived similarity of role model personal attributes influence potential entrepreneurs' willingness to establish a new business.