标题:ANALYSIS OF THE INFLUENCE OF EXTERNAL AND INTERNAL ENVIRONMENTAL FACTORS ON BUSINESS PERFORMANCE: A STUDY ON MICRO SMALL AND MEDIUM ENTERPRISES (MSMES) OF FOOD AND BEVERAGE
期刊名称:Russian Journal of Agricultural and Socio-Economic Sciences
印刷版ISSN:2226-1184
电子版ISSN:2226-1184
出版年度:2017
卷号:66
期号:6
页码:47-56
DOI:10.18551/rjoas.2017-06.05
语种:English
出版社:Russian Journal of Agricultural and Socio-Economic Sciences
摘要:This study aimed to analyze and explain the influence of external environmental factors on internal environmental factors, along with the influence of external and internal environmental factors on business performance. This research was an explanatory research, using the questionnaire as the primary data and appointing the owners/managers of the enterprises as the object of the research. The total sample of this research was 108 respondents of MSMEs in the sector of food and beverage that were registered in the Office of Cooperatives, SMEs, Industries, and Trades of Batu City. The data analysis of this research indicated that external environmental factors had a positive and significant influence on internal environmental factors. Similarly, external and internal environmental factors also had a positive and significant influence on business performance.