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文章基本信息

  • 标题:Consumers’ Acceptance of Internet of Things Technology
  • 本地全文:下载
  • 作者:Ebru Beyza Bayarçelik ; Hande Begüm Bumin Doyduk
  • 期刊名称:Istanbul Gelisim University Journal of Social Sciences
  • 印刷版ISSN:2148-4287
  • 电子版ISSN:2148-7189
  • 出版年度:2019
  • 卷号:6
  • 期号:2
  • 页码:351-371
  • DOI:10.17336/igusbd.538182
  • 语种:German
  • 出版社:Istanbul Gelisim University
  • 摘要:Recent technological advancements entail immense changes and lead to a new era. One of the main change agents of this new era is internet of things technologies. The term “internet of things” (IoT) indicates objects having an identity and having ubiquitous connection with each other. Notwithstanding the novelty of the concept, it captured the interest of many scholars and practitioners. The subject area has not been analyzed profoundly from the consumers’ point of view. Whenever potential users face a new technology, they experience an acceptation process. In this study, how this new concept is perceived by the consumers is scrutinized. Consumer perspective of IoT is studied through Technology Acceptance Model (TAM). TAM introduced perceived ease of use and perceived usefulness, as significant determinants for a potential user to have behavioral intention to use a new technology. Data were analyzed through Structural Equational Modeling (SEM).
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