摘要:This article aims to apply Porter’s forces model and the SWOT analysis to the Payment Industry and the Technology so that Organization can improve Technology infrastructure considering all five forces and improve strategy using SWOT models that provides strengths, weakness, opportunities and threat. This paper focuses on different quadrants involved in the Payments and considers analyzing these stakeholder and factor these from time to time in order to improve and thrive in business. This analysis of the data that we can collect from these models can drive major shifts in the strategy.