文章基本信息

标题：The Potential of Albanian Tourism Sector
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作者：Adriana Burlea-Schiopoiu ; Ferjolt Ozuni
期刊名称：Sustainability
印刷版ISSN：2071-1050
出版年度：2021
卷号：13
期号：7
页码：3928
DOI：10.3390/su13073928
语种：English
出版社：MDPI, Open Access Journal
摘要：The aim is to develop a profile of Albania’s hotels based on a critical analysis of the attitude of foreign tourists visiting the country. COVID-19 negatively affected the Albanian tourism sector because 2,657,818 foreign citizens visited Albania in 2020, which is 41.49% less than in 2019. To investigate the potential of Albanian tourists, this study employs a quantitative analysis and a Regression Model. The results demonstrate that the tourist is a rational decision-maker and our findings indicate that there are differences in expectations and perceptions among respondents. These differences are not significantly correlated with the respondents’ gender, but in terms of education level, the differences are significant for empathy, where the respondents with a college degree have a higher level of expectations than respondents that have higher education. Our findings highlight the practical implications of research for managers of hotels because they have to take into account that tourists are very sensitive to the level of understanding of their specific needs by hotel staff. Recently, more than before pandemic COVID-19, the relationship between expectations and perceptions of tourists visiting Albania is strongly influenced by tangible elements of the touristic package.