文章基本信息

标题：Unit Asking --- a method for increasing donations: A replication and extension
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作者：Hulda Karlsson ; Simon Hellström ; Hajdi Moche 等
期刊名称：Judgment and Decision Making
印刷版ISSN：1930-2975
出版年度：2020
卷号：15
期号：6
页码：989-993
语种：English
出版社：Society for Judgment and Decision Making
摘要：We replicate and extend unit asking – a method to increase donations by first asking donors for their willingness to donate for one unit and then asking for donations for multiple units (Hsee, Zhang and Xu, 2013) We conducted a large scale replication and extension using a 2 (unit asking, control) x 3 (domains; children (original), animals, environment) between-subjects design. Across three domains, we find that unit asking increased donations, suggesting that this method can be used to increase giving to different charitable causes.