文章基本信息

标题：A Pursuit for a ‘Holistic Social Responsibility Strategic Framework’ Addressing COVID-19 Pandemic Needs
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作者：Ahmed Husain Ebrahim ; Mohamed Buheji
期刊名称：American Journal of Economics
印刷版ISSN：2166-4951
电子版ISSN：2166-496X
出版年度：2020
卷号：10
期号：5
页码：293-304
DOI：10.5923/j.economics.20201005.04
语种：English
出版社：Scientific & Academic Publishing Co.
摘要：COVID-19 pandemic brought with it lots of threats to lives and livelihoods, yet it also exploited lots of hidden opportunities that improve and develop our communities, besides our purpose in life. During such time of uncertainty, there are tremendous needs to protect and reinforce our society wellbeing and life around the world in large. At the heart of these needs are the corporate social responsibility (CSR) and individual social responsibility (ISR), two important thematic responsibilities that need to be well-orchestrated towards the COVID-19 crisis through genuine motives and effective mechanisms. Therefore, this study attempts to provide a ‘holistic social responsibility strategic framework’ where a roadmap could be extracted from for both community and organisational level. The paper attempts to address what, how and where to steer the social responsibility intentions that would help to create the best suitable impact in combating the COVID-19 pandemic. On the basis of a balanced blend of expert point of view and literature review, this paper identifies and recommends a set of value-based socio-economic strategies driven strategies that would manage the expected spillovers of the pandemic and optimise the outcome of social responsibility efforts during major world and national emergencies.
关键词：COVID-19; Corporate Social Responsibility (CSR); Opportunities; Individual Social Responsibility (ISR); Socio-Economic; Value-based Strategies; National Emergency