文章基本信息

标题：A Review of Website Quality Framework for Low Cost Carrier
本地全文：下载
作者：Zainab Khalifah ; Zainab Khalifah ; Chiet Bing Wong 等
期刊名称：American Journal of Economics
印刷版ISSN：2166-4951
电子版ISSN：2166-496X
出版年度：2013
卷号：3
期号：5C
页码：143-149
DOI：10.5923/c.economics.201301.24
语种：English
出版社：Scientific & Academic Publishing Co.
摘要：The current trend in travel witnessed, travelers prefer to book their flight ticket online. As such, a good website design for an airline company is essential. Based on review of service quality and website design studies, this study proposes a framework for a low cost carrier website. The framework includes five dimensions for a low cost airline website such as content information, navigation, responsiveness, personalization, and security and privacy. This paper concludes with the framework as contribution to both academic and practical aspects.
关键词：Website Quality; Low Cost Carrier; Evaluation Instrument