文章基本信息

标题：Understanding Consumer Decision-making in Tourism Sector: Conjoint Analysis
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作者：Shimaditya Nuraeni ; Shimaditya Nuraeni ; Arlavianyssa Pradiva Arru 等
期刊名称：Procedia - Social and Behavioral Sciences
印刷版ISSN：1877-0428
出版年度：2015
卷号：169
页码：312-317
DOI：10.1016/j.sbspro.2015.01.315
语种：English
出版社：Elsevier
摘要：AbstractTourism has been key global economic activities and youth is said to be the mind share attainer in which they are the opinion starter for many movements and trends. This study try to acknowledge the decision making of the youth, how they choose their tourism destination site using conjoint analysis to evaluate their preference attribute. The result showed that the most youth choose tourism destination with attributes such as international trip, friendly local people and has local specificity, and the expense in this trip is focused to enjoy sightseeing
关键词：decision-making;conjoint analysis;tourism