文章基本信息

标题：Media Industry Trends and Dynamics: The Social Media Boom
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作者：Shirin Abbas ; Shirin Abbas ; A.K. Singh 等
期刊名称：Procedia - Social and Behavioral Sciences
印刷版ISSN：1877-0428
出版年度：2014
卷号：155
页码：147-152
DOI：10.1016/j.sbspro.2014.10.271
语种：English
出版社：Elsevier
摘要：AbstractMedia Industry in 2014 is moving away from traditional print and audio-visual domination and into the digital age with smartphones being the key to ushering in innovative technology, creativity and high-speed communication. Mobile telephony has proved a huge plus in propagating digital applications not just in the metros but also in smaller cities and towns. There has been a phenomenal growth of digital media usage despite the poor power and infrastructure situation in India which is a huge deterrent. India today boasts of the third largest population on Facebook and the growing numbers are an indicator of things to come.
关键词：Digital media;India;facebook;social media;new media