文章基本信息

标题：The Statistical Analysis of a Certain Kind of Sales Diffusion Model
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作者：Shu LIANG ; Xiaoling XU ; Beiqing GU 等
期刊名称：Management Science and Engineering
印刷版ISSN：1913-0341
电子版ISSN：1913-035X
出版年度：2012
卷号：6
期号：4
页码：75-77
DOI：10.3968/j.mse.1913035X20120604.ZR0218
出版社：Canadian Research & Development Center of Sciences and Cultures
摘要：The essay works out MLE (Maximum Likelihood Estimation) of probability model parameter about the third sales diffusion curve given by ZHENG Zukang and researches the existence of the estimation. Besides, this essay inspects the accuracy of the estimation via Monte Carlo simulation and throws light on methods of essay by simulated data. Key words: Sales diffusion model; Maximum Likelihood Estimation; Monte Carlo simulation
其他摘要：The essay works out MLE (Maximum Likelihood Estimation) of probability model parameter about the third sales diffusion curve given by ZHENG Zukang and researches the existence of the estimation. Besides, this essay inspects the accuracy of the estimation via Monte Carlo simulation and throws light on methods of essay by simulated data. Key words: Sales diffusion model; Maximum Likelihood Estimation; Monte Carlo simulation
关键词：Sales diffusion model;Maximum Likelihood Estimation;Monte Carlo simulation