文章基本信息
- 标题:A Study of the Impact of the e-CRM Perspective on Customer Satisfaction and Customer Loyalty-Exemplified by Bank Sinopac
- 本地全文:下载
- 作者:Chun-Chu Liu ; Hsing-Chau Tseng ; Li-min Chuang 等
- 期刊名称:Journal of Economics and Behavioral Studies
- 电子版ISSN:2220-6140
- 出版年度:2012
- 卷号:4
- 期号:8
- 页码:467-476
- 出版社:International Foundation for Research and Development (IFRD)