文章基本信息

标题：Online Brand Awareness: Determining the Relative Importance of Facebook and Other Strategies among the Malaysian Consumers
本地全文：下载
作者：Ahasanul Haque ; Abdul Momen ; Seyama Sultana 等
期刊名称：Information Management and Business Review
电子版ISSN：2220-3796
出版年度：2013
卷号：5
期号：4
页码：168-174
出版社：International Foundation for Research and Development (IFRD)