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  • 标题:ANALYSIS OF CUSTOMER SATISFACTION IN THE HOUSE EATING DEPOK CILIWUNG SOTO EAST
  • 本地全文:下载
  • 作者:Dicki Indrawan Wiyono ; Heru Purnomo
  • 期刊名称:Diploma Program - Marketing Management
  • 出版年度:2008
  • 卷号:0
  • 期号:0
  • 语种:English
  • 出版社:Diploma Program - Marketing Management
  • 摘要:Good quality service from a restaurant is the most important thing in givingsatisfaction to the consumer. Good quality service can also provide a good image in the restaurant. Consumer satisfaction can be seen in terms of dimensions of price, quality, service stage, and the moment of service. To determine the level of customer satisfaction in service Ciliwung Restaurant Soto, East Depok. Then distributed questionnaires to 50 respondents consumers Ciliwung Soto Restaurant, East Depok. In this writing the author using Likert scale and Chi Square analysis as a tool to determine the effect on the level of customer satisfaction in service Ciliwung Restaurant Soto, East Depok. From the research Ciliwung Soto Restaurant, East Depok can provide satisfaction to consumers, and the highest quality variables contained in the price dimension of 224.99.
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