文章基本信息

标题：Teoria da Ação Comunicativa e responsabilidade social empresarial: uma proposta de pesquisa
本地全文：下载
作者：Yvon Pesqueux ; Isabella Francisca Freitas Gouveia de Vasconcelos
期刊名称：Cadernos EBAPE.BR
印刷版ISSN：1679-3951
出版年度：2013
卷号：11
期号：1
页码：30-40
语种：Portuguese
出版社：Escola Brasileira de Administração Pública e de Empresas - Fundação Getulio Vargas
摘要：In this paper, we undertook a review of the Communicative Action Theory and propose a research agenda on the adoption of Habermasian-inspired debate forums at organizations, aimed at setting sustainable development agendas for various sectors of the economy. As the company’s social responsibility concerns the implementation, on its part, of sustainable development actions, one thinks there’s a need for establishing a sustainable development agenda taking into account its operation in specific sectors of the economy. Thus, an agenda for developing products, services, and technologies which complies with the sustainable development guidelines should be set in accordance with the substantive criteria which are going to be debated on Habermasian inspired communication forums.
其他摘要： In this paper, we undertook a review of the Communicative Action Theory and propose a research agenda on the adoption of Habermasian-inspired debate forums at organizations, aimed at setting sustainable development agendas for various sectors of the economy. As the company’s social responsibility concerns the implementation, on its part, of sustainable development actions, one thinks there’s a need for establishing a sustainable development agenda taking into account its operation in specific sectors of the economy. Thus, an agenda for developing products, services, and technologies which complies with the sustainable development guidelines should be set in accordance with the substantive criteria which are going to be debated on Habermasian inspired communication forums.