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  • 标题:El "Think Different" de las clases magistrales
  • 本地全文:下载
  • 作者:Daniel García González
  • 期刊名称:Estudios sobre el Mensaje Periodístico
  • 印刷版ISSN:1988-2696
  • 出版年度:2013
  • 卷号:19
  • 页码:773-782
  • DOI:10.5209/rev_ESMP.2013.v19.42160
  • 语种:Spanish
  • 出版社:Servicio de Publicaciones de la Universidad Complutense
  • 摘要:This article analyzes the most recent literature concerning to the public interventions of the former CEO of Apple, Steve Jobs –in which there come apart the key point for the success of his presentations– and it raises how these might be applies the current teaching. Compartmented in ten practical advices, we will verify how those which seem to be the most outstanding aspects of the keynotes of the company from Cupertino rely on basic postulates of experts in education and Psicology. Reviewing them in a reflexive manner must serve teachers to ponder to what extent it is possible or not to implement them in our master classes and to what extent they serve to improve the teaching and learning process.
  • 其他摘要:This article analyzes the most recent literature concerning to the public interventions of the former CEO of Apple, Steve Jobs –in which there come apart the key point for the success of his presentations– and it raises how these might be applies the current teaching. Compartmented in ten practical advices, we will verify how those which seem to be the most outstanding aspects of the keynotes of the company from Cupertino rely on basic postulates of experts in education and Psicology. Reviewing them in a reflexive manner must serve teachers to ponder to what extent it is possible or not to implement them in our master classes and to what extent they serve to improve the teaching and learning process.
  • 关键词:Steve Jobs;docencia;presentación;magistral;clase
  • 其他关键词:Steve Jobs;Apple;education;presentation;class
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