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文章基本信息

  • 标题:Competitive Intelligence and Knowledge Creation - Outward insights from an empirical survey
  • 本地全文:下载
  • 作者:Mourad Oubrich
  • 期刊名称:Journal of Intelligence Studies in Business
  • 电子版ISSN:2001-015X
  • 出版年度:2011
  • 卷号:1
  • 期号:1
  • 语种:English
  • 出版社:Halmstad University
  • 摘要:The 21st century is characterized by many transformations which have had an impact on the growth of companies, such as aggressive competition, layoff plans, terrorist attacks and rising oil prices. It is of importance for a company to develop a protection against future impediments. This can be done by creating knowledge through a competitive intelligence process, which is the main focus of this article. With different theories about knowledge creation and competitive intelligence at hand, a qualitative empirical study was developed. The article presents how a company’s strategic intent, mission and strategic objectives can act as a guide for the competitive intelligence process, in order to gain the information necessary to find opportunities and eliminate threats.
  • 关键词:Competitive Intelligence, Knowledge creation, Knowledge management
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